OpenAI is reportedly preparing to launch a lifetime subscription plan for its generative AI platform, ChatGPT. A recent report suggests the company is developing such a subscription model.
ChatGPT: A significant shift is underway in the generative AI landscape. OpenAI, the creator of ChatGPT, is working on a unique plan for its millions of users—unlike anything seen on any AI platform before. Recent information indicates the company is preparing to launch a lifetime subscription plan. This means users could pay once and access ChatGPT's premium features for life.
This news comes as ChatGPT faces stiff competition from several powerful generative AI platforms like Google Gemini, xAI's Grok, and DeepSeek. This move by OpenAI could be a game-changer in strengthening its user base.
What is the Lifetime Subscription Plan?
Reports indicate the presence of lifetime and weekly subscription plans within ChatGPT's app string code. This was revealed by tech tipster M1Astra on X (formerly Twitter). However, the company hasn't officially announced this plan yet. If launched, this would be the first time a major AI company offers such a long-term option to its users. Until now, users have only been offered monthly or annual plans, costing approximately $20 per month (approximately ₹1700).
Why is this Move Significant?
- One-time Payment, Lifetime Benefits: Under this plan, users would pay once and gain access to ChatGPT's premium services forever.
- Competitive Strategy: Given the increasing competition in the market, OpenAI's decision is considered highly strategic.
- Benefit for Budget-Conscious Users: For users who can't afford monthly payments, a one-time payment could be an attractive option.
Will a Weekly Plan Also Be Introduced?
The string code also reveals that OpenAI is testing a weekly subscription plan. This would particularly benefit users needing ChatGPT's premium features for short periods—such as for a project, research, exam preparation, or temporary work.
This flexibility would help OpenAI reach a wider audience, especially in India and other developing countries where users may have limited monthly budgets.
When Will This Plan Arrive?
While there's been no official announcement from OpenAI, tech experts believe the plan could launch in the coming months. The company is testing this feature in its mobile app's backend code, suggesting the idea has progressed beyond the initial stages.
The price of the lifetime subscription is unclear, but tech analysts estimate it could range from $500 to $1000 (₹40,000 to ₹85,000), offering users premium access with a single payment.
